Beginners and the Basics of Web Hosting

November 8, 2009 by Gavin  
Filed under IMGavinKing Contributors

The key to showing your new website to the world at large is a web hosting service. Through this service, you will be able to transfer the completed website from your computer onto the web hosts server. If you couldn’t do this then you would have to use your own computer as a server.

The web hosting world today is a very competitive one. With more and more websites vying for a spot on the web, more and more services have sprung up. Because the cost of hosting a website are steadily decreasing, and internet speeds are forever increasing, more and more people are looking to get online.

Two kinds of web hosting a most common nowadays. These are shared hosting and dedicated hosting. Shared hosting basically involves sharing the host’s server with many websites while with dedicated hosting your one site will have the use of one server to itself. Most people use shared hosting as it is way cheaper than dedicated hosting.

But prior to looking for a hosting service, you must make sure you do a thorough research. You should try to find out as much information as you can about the service. Things like pricing, features offered, reputation, and customer service and support are all major issues. As there is major competition between all the web hosting services online today, make sure you utilise one of the comparison sites online for comparing them all. This way you will be able to sort the good ones from the bad.
If you want your website to be successful, you should consider having it hosted on a reputable web hosts servers. And prior to making any final decisions, check out the terms and conditions of the host carefully. At the end of the day, you don’t want to lose your money over something you failed to spot.

If you have a web site then you need to choose the best web hosting, whether this is joomla web hosting or cube cart web hosting you must make sure that you choose a cracking and reliable site.

The Basics of Web Hosting for the Beginner

October 31, 2009 by Gavin  
Filed under IMGavinKing Contributors

If you have a website ready to show off to the world, you will require a web hosting company to host the site. This service will let you transfer all the files you currently have on your computer related to your website to the host’s server. Not doing this would mean you would have to host the site yourself on your own computer.

Today, the web hosting industry is a fierce one. With more and more websites vying for a spot on the web, more and more services have sprung up. More people are looking for an internet presence as the costs of hosting keep decreasing and the speed of the internet keeps increasing.

There are two types of hosting that are the most common today. Shared hosting and dedicated hosting are these two types. Dedicated hosting is when one website only is housed on one server, while shared hosting is when many sites share the same server. Most people use shared hosting as it is way cheaper than dedicated hosting.

Before looking for a web hosting service for your new website, there are a couple of things you should be researching beforehand. You should try to find out as much information as you can about the service. Things like pricing, features offered, reputation, and customer service and support are all major issues. Because there is such strong competition between the hosts, you should make use of one of the many web host comparison sites that are online. This way you will be able to sort the good ones from the bad.
At the end of the day, if you want your new website to be a success, you are going to need a reliable web hosting company to host it. And prior to making any final decisions, check out the terms and conditions of the host carefully. After all, you don’t want to be losing your money because of an oversight you have made.

If you have a web site then you need to choose the best web hosting, whether this is drupal web hosting or mambo web hosting you must make sure that you choose a great and reliable hosting business.

Make The Most Of Your Marketing Endeavours

September 4, 2009 by Gavin  
Filed under IMGavinKing Contributors

Marketing on the web involves a whole range of strategies, techniques, tools and competences that combine in different ways depending on the business model a certain business follows or is committed to. Some companies specialize in lead-based sales, others in affiliate marketing, while a lot try e-commerce or the selling of goods and services either directly to consumers or to other businesses. Any new business that starts to work on the Internet could have a different approach and an individual model for marketing on the internet. Change is what defines the Internet best, which is why new things emerge regularly. This is an exciting time to be marketing on the web.

Marketing on the web is not easy at all, and many entrepreneurs have learned it the hard way. Mistakes such as the effort of targeting wide demographic sectors are common, and they are the ruin of many companies. The incapacity to survive failure is also a regular occurrence in any business. If more businesses started using marketing strategies that rely on client behavior or interest, there would be less failure. For example, if you deal in bike accessories you can post ads to advertise on cycling web sites, because only web surfers interested in cycling will access such pages.

Another {possibility|idea} for marketing on the web is by geo targeting methods. This means that the activity of a business is conducted so as to catch the attention of visitors from a geographically determined location. A clear example would be that of an organic farm advertising on the Internet; you have all the interest to address the needs of the neighboring community, because they make the market for your products. At present, lots of programs are used for geolocation and the strategies for marketing on the web rely on them. Any business owner should evaluate the benefits of such an investment in technology. Internet marketing software can be a time saver or an expense depending on how it is used.

Marketing on the web gets easier once you understand the working principles of the world wide web. Through smart marketing promotions you will little by little win more clients while keeping the costs low. Moreover, positive results become immediately obvious when you implement the right strategies. Work, lots of persistence and plenty of advantages unwind if you learn how to operate with the marketing campaigns and adjust them to the business objectives. Take a look at software for internet marketing.

Choosing a Hosting Plan for Your New Website

August 18, 2009 by Gavin  
Filed under IMGavinKing Contributors

<p>So you think you want to start up a website.  In prior posts I discussed choosing a domain name and creation of web pages.  Which brings the subject of hosting into play:  Early on in your decision making process, you will want to shop for a hosting plan.

The next step after creating your website is to make it live on the internet, or publish it.  Publishing to the internet involves getting a hosting plan.  A hosting plan is different from a domain name.  You own your domain name but you rent a hosting plan.  With a hosting plan you will be paying a service provider to publish your website on the internet for all to see.  This article covers what to look for in a hosting plan.

SERVICE  First and foremost in your decision is to consider the hosting provider’s reputation for it’s services.  Bells and whistles and fancy features will do you no good if you can’t get customer service in a timely fashion.  If your website is not available on the internet you are losing opportunities to connect with customers.  Therefore should a problem occur it is important to select a hosting provider that is readily available and will resolve the issue in as timely a manner as possible.

UPTIME  When shopping for a hosting company, find out if they have an uptime guarantee. The better hosting providers will offer up to 99% uptime.  Even at 99% average uptime it can mean that your website will be off the internet for over 7 hours per month. If at all possible, choose a host guaranteeing up to 99.9% uptime.

SIZE  What size, or how many pages will the website have?  Most hosting providers set the pricing on their hosting plans according to the space taken up on their servers by the website.  Most websites do not require much space but if you’re planning on having a large site with a lot of multimedia content or an ecommerce site selling multiple items, you’ll probably need additional disk space on your hosting plan.

LINUX OR WINDOWS  This question refers to the operating systems available for hosting and which one to choose.  BTW it does not matter what operating system you are using on your personal computer.  The determining factor here is what programming language was used to design the website.  For example, if CGI or PHP programming language was used, the best choice for the hosting operating system would be Linux.  For a website designed with ASP, the best choice would be Windows.  For the novice user who is building a simple html website the above may not be a consideration at first, but may become important later on as you become more experienced and add more features to your website.

TRAFFIC  How much traffic or how many visitors do you expect monthly?  Most hosting providers sell their hosting plans on a sliding scale according to bandwith usage.  Obviously more bandwidth is better because it allows more visitors to visit your site, but at the beginning this will be hard for you to gauge.  The best advice here is to start off with a low cost, low bandwidth plan and upgrade it later as the traffic to your website grows.

 

SHARED OR DEDICATED HOSTING  Whether or not to choose shared hosting over dedicated hosting comes down to the following:  First a brief description of shared hosting, which is sharing space on a server with dozens or perhaps hundreds of other websites.  The main factor here is that you will have no control over the operating system, database structure, etc., and will have to work within the structure setup by the hosting provider.  Using dedicated (or virtual dedicated) hosting means that you have full control over the server your website is stored on and that only your data occupies the space on that server.  In other words, you would determine what operating system to use, what type database management software, what type of blog software, what type shopping cart, etc., etc.  This type of hosting is definitely geared to the more advanced user, and usually you won’t be able to get as much customer support because it will be a custom setup.  The best advice I can give to the newbie is to use shared hosting at first, until you gain more experience and abilities and are ready to take the plunge into something as advanced as dedicated hosting.

At StartYourWebsiteToday.com our uptime guarantee is 99.9% and we offer 24/7 customer service.  We also have a selection of shared, dedicated, and virtual dedicated hosting plans to suit all budgets and sizes and types of websites. To see what is available, click HERE: Hosting plans.

Domain Name Considerations That Can Help Bring Traffic

August 10, 2009 by Gavin  
Filed under IMGavinKing Contributors

This series of posts is for the person asking “How do I start my own website?”.  To begin with:  What do you want your website to portray?  Thoughtful consideration of your website’s future direction will help you in deciding on the optimum domain name for your site.  One of the best things you can do for your fledgling website is to bestow it with an appropriate, catchy, easy to remember domain name. Good search engine optimization, or SEO, begins with domain name selection.  Not to mention your positioning and branding with your customer.

OK, so now you’ve found the domain name you want, but someone else owns it.  Would it still be possible to buy the domain name?  Well, let’s consider that.  It’s possible, but there are some things to consider.  However, with a little luck and enginuity you can possibly obtain the name from the current domain name owner.  There are other ways to get the domain name you want:

Hyphenated Names Sometimes it is a good strategy to just take the same domain name and hyphenate it as in turning bobsautoparts.com into bobs-auto-parts.com.  Is hyphenating the best way to go?  Possibly, but maybe not.  If you want a domain name that is already taken by someone else and is already a well known, well traveled website, this might be a bad move, because users already familiar with the original domain name will just type the original, non-hyphenated version into their web browser, and end up not at your site but at your competitor’s site.  Not a good strategy.  Also, if you do decide to take a hyphenated domain name, remember to keep it short!  The longer the domain name and the more dashes you put between words the harder it will be for the end user to remember, and therefore makes it more error prone, which could cost you customers who never make it to your website.  So, the shorter the better.  Hyphenating a domain name might be a good strategy for you in the following scenario: Let’s say the domain name you want is taken, and the current owner is not willing to give it up.  After researching it you find that there is no website published under the domain name, or perhaps there is but it is poorly designed and gets very little traffic.  In a case like that hyphenating the domain name might make sense and in fact could be a wise strategy.  But be careful:  the last thing you want is to cause internet domain name confusion because you have decided on a domain name registration that is so close to a major competitor’s name that you end up losing business to them.

Longer or Shorter?  You can purchase domain names up to 67 characters in length.  At 63 characters, thelongestdomainnameintheworldandthensome
andthensomemoreandmore.com claims to be the longest domain name in the world, and it may very well be.  Can you envision anyone wanting to type it into their browser?  My website is www.StartYourWebsiteToday.com    When choosing my domain name I wanted something that in a few words would tell the web surfer what to expect from my website.  Good name selection can be helpful also with search engine ranking.  When choosing your domain name try to keep it short and concise, and if at all possible let the name tell the story of the site.  Keep it as short as possible.

Brand Name or Generic  The answer here is it depends.  If your business is known by a brand name, and it is a well known name, of course it is the best possible strategy to try to register that domain name.  For instance, Nike.com is a well known brand name site, although there is nothing in the domain name to suggest that it is a site about shoes.  Still, Nike is such a well known brand name to the public that people automatically know what they will be shopping for when they get there.  If your brand name is well known, definitely try to obtain your brand name as a domain name.  But if your company is Nike or Coca Cola or Budweiser don’t discount the idea of buying the domain name shoes.com or soda.com or beer.com if they are available as well.  People often search the web using generic terms, more so even than brand names.  A person is more likely to search the internet with generic terms like shoes or footwear or sneakers than to search by a single brand name, even one as big as Nike.  So if possible cover all the bases.  You can have as many domain names as you want pointing to a single website, so the more generic terms you can acquire that directly describe your business, the better.   A generic name if your business is new or not yet well known can get great results, if you can find a good one.  To start your search for your own unique domain name, here is a link to a domain name search engine.  So in conclusion, the first step in “how to start a website” is in the wise choice of your domain name.